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FEATURED NEWS

Partner News

Asian Food Innovation Takes Center Stage at the Summer Fancy Food Show

7/13/26

Evolving Narratives

Every summer, thousands of food buyers, retailers, chefs, distributors, and entrepreneurs descend on New York City for the Summer Fancy Food Show—the largest specialty food trade show in North America. This year's show was especially exciting for The Serica Initiative as we watched many Asian and Asian American founders showcase products that are expanding how consumers think about Asian flavors. From premium Sichuan pepper products and Mauritian-inspired samosas to Chinese potato balls,...

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